Best Western International is based on a simple concept: independent hotel owners united to market their properties and increse profitability. As a membership association, our member hotels are all independently owned and operated. Along with the continuous development and innovation in hospitality, the hotel owners have to consider the drect impact influenced by the local cultural, the market structure and other aspects during their operation in such specific industry. Best Western International offers members the unique advantage of retaining their independence while provideing its strong and consistent standard, a high level of quality assurance, and superior global marketing and reservation system. Best Western's diverse property portfolio, its greatest strength, help to display each hotel's individual local culture and its charm, bringing new journey experence to the customers.
Our flagship BEST WESTERN hotels offer both leisure and business travelers what matters most - a welcoming environment, clean and comfortable room, great service, breakfast and free high speed Internet access – all for a truly exceptional value.
旅客希望酒店舒适的同时不失其独特的风格，时尚精致的客房和现代化的设施，经过精心设计的Best Western Plus酒店，正是他们首选之地。
From stylish, well-appointed rooms to upgraded modern amenities, BEST WESTERN PLUS hotels are thoughtfully designed to meet the needs of both business and leisure travelers who are looking for enhanced style and comfort.
Best Western PREMIER 崭新的体验！Best Western顶级酒店所提供精致的氛围，豪华的设施，优越及舒适的服务，真正使客人流连忘返。
Experience Best Western in a whole new light! Our upscale BEST WESTERN PREMIER hotels offer refined atmosphere and style, deluxe features and amenities, and superior comfort and service – making your stay truly memorable.
Designed to meet the needs of today’s traveler, Vīb (as in vibrant), is a stylish boutique hotel concept located in the heart of key urban and primary markets around the world.
GLō is Best Western’s exciting new construction broad midscale hotel brand. GLō offers a hip, boutique style experience for savvy travelers who expect the best in value, design and comfort. The new brand is designed for secondary markets, suburban and highway locations, and will feature contemporary guest rooms, modern amenities and attractive lighting elements that will create an iconic experience for guests.